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Ranking: 4  | |  | |  | |  | |  | | ASUS Eee PC is America's Most Wanted Christmas Gift  | |  | | Amazon and CNET Place the ASUS Eee PC Top on Most Wanted Christmas Gift List The ASUS Eee PC is once again in the limelight. This time, it has been billed as America's most wanted Christmas gift among notebooks products. Several large American shopping websites have started investigating what the average American would want as a Christmas gift in lieu of the fast approaching Christmas buying season; and the result from the American Amazon shopping website and CNET based on 14th of November unanimously places the ASUS Eee PC at the top spot on the wish list So overwhelming is the Eee PC's popularity in America that all the units were snapped up - creating a lack of stock; and stores were inundated with orders for the Christmas season as soon as it was put on the shelves. Long queues were noted on launch day as people flocked to put their hands on the popular notebook.
"In the two weeks since its launch in the US, the Eee PC has already sold ten thousand sets," said Sunny Han, Director of ASUS Global Brand Center - confirming the Eee PC's massive US sales figures. By the end of this year, the projected sales goal of 350 thousand will be met; and next year that figure is projected at 3 to 5 million.
And this success was not just limited to America, as the Eee PC has gained popularity globally. In Germany, households have embraced the new lightweight laptop, with parents enjoying the compact wonder together with their children. According to a parent who described how useful the Eee PC is for her, "It is so lightweight and small that I can bring it around anywhere in the home as I do my housework. Best of all, the interface is so easy to use, I can check online transactions, order groceries, and keep myself in touch with friends and family without any hassles."In places such as Taiwan, US and Hong Kong, it seems like the Eee PC is sold out as soon as it appears on the market," Sunny Han said, reflecting on how the Eee PC's popularity has impacted globally.
Besides obtaining favorable consumer support in the American retail market, the Eee PC has also gained a foothold into the US education market. As California's educational system is highly advanced, California's 4th largest school district - the Fresno Unified School District, has taken the lead and has purchased 1,300 Eee PCs from ASUS to use as training aids for both students and teachers. The teachers can access, display and transfer video and music with ease in the classroom; efficiently providing files to students, which the student can immediately answer using the Eee Pc. It also scored very well in tests made in the school during trial runs held during September. With its shock-proof durability, small size and efficient Internet access, the Eee PC can be placed on the school desk together with books - making it easy for referencing.
Judging from student responses, the Eee PC has also received the stamp of approval from the students. Michelle, a student studying at Fresno Unified School had this to say, "If s so light and easy to use. It helps tremendously when the teacher hands out assignments now. I don't even have to lug around heavy textbooks home anymore too!" Mr. Francis Kao, Product Manager, Notebook Business, ASUS India says, "Looking at the global popularity of the Eee PC, we are very excited about its launch in India."
Asus Technology Pvt. Ltd. is a leading provider of 3C total solutions. With a global staff of more than 100 thousand and a world-class R&D design team, the turnover for 2006 was 17.4 billion U.S. Dollars. ASUS has been ranked in Business Week InfoTech 100 for 10 straight years, and was ranked No.1 by the Wall Street Journal for best quality products in Taiwan. Its product portfolio includes notebooks, motherboards, graphics cards, optical drives, LCD monitors, information appliances, desktop PCs & PC components, servers, wireless solutions, mobile phones,handhelds, digital home solutions, broadband communication products and networking devices | |  | |  | | |  | |  | |